WINNING ISN'T NORMAL®
This timeless bestseller was built around Dr. Bell's creative, hugely-popular, passage: Winning Isn't Normal® with examples and related ideas that motivate the reader to do what it takes to win and to make the pursuit of excellence fun. Comprised of short easily-read and easily-applied sections, this book bursts with wisdom in order to prepare the reader for optimal performance, taking charge, creating a winning environment, un-limiting, and more. The strategies are readily applied to any sport, as well as business, performing arts, or most any endeavor. 72 pages.
The Nuts & Bolts of PSYCHOLOGY FOR SWIMMERS
Referred to as "the bible of sports psychology for swimmers," this classic bestseller, comprised of short, easy-to-read, easily-applied sections, offers the reader ideas for training better, enjoyment of training, competing more effectively, and applying winning strategies. The Austin American-Statesman reports: "Psychology for Swimmers could just as easily apply to any sport or any endeavor in which improving performance is desired" and Runner's World concurs, stating: "Replace the word 'swimmer' with 'runner' and you've got your runner's book." 72 pages.
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TARGET ON GOLD: Goal Setting for Swimmers & Other Kinds of People
"Goals are merely excuses for the games. They allow you to play. They bring meaning and excitement to the game of life. A goal provides opportunity for involvement. The better formed the goal and the more highly valued it is, the more complete the immersion in its pursuit. A total absorption in the quest gets you truly engaged in life, feeling alive, performing better, reaping the rewards and squeezing out every drop of meaning life has to offer." — Dr. Keith Bell, Target on Gold
Buy the iBook here on iPhone, iPad, or Mac.
76 RULES for Outperforming the Competition
Internationally known performance expert, Dr. Keith Bell, presents 76 rules that comprise a philosophy for excellence. Here is a system of principles devised to take you on the richest and most meaningful ride to outperforming the competition, winning life’s individual games, and enjoying all of your pursuits.
THE PARENT'S GUIDE to the Proper Psychological Care & Feeding of the Competitive Swimmer
PARENTS — here is the ultimate guide to what to do to help your child get the most out of his competitive swimming experience. Learn why swimming is the best choice for your child, what to expect from a team, the coach, your swimmer, and the sport. Practical advice in a quick, easy, enjoyable read.
COACHING EXCELLENCE
Maps the path to coaching success. Designed with the busy coach in mind: written in short, easily-digestible sections. For coaches who want to excel at coaching athletes to excellence. 154 pages.
THE SWIM TO WIN PLAYBOOK
Relaxation Training CD
ISBN 0-945609-10-8.
Dr. Keith Bell, Keel Publications © 1980
Learn relaxation skills to increase power, speed, and fluidity of movement while conserving energy. Great for handling pressure, managing pain, increased concentration, mental rehearsal, and promoting rest and recovery.
Side One: Relaxation/Tension Contrast, 17 min. • Side Two: Relaxation without Tensing, 11 min.
Winning Isn't Normal® (Passage on back)
Winning Isn't Normal®
Short-Sleeve Unisex T-Shirt
• 100% combed and ring-spun cotton (heather colors contain polyester)
• Fabric weight: 4.2 oz (142 g/m2)
• Shoulder-to-shoulder taping
• Side-seamed